Bathurst

Events are part of Bathurst’s DNA. From internationally recognised motorsport at Mount Panorama/Wahluu to major sporting, cultural and community events, Bathurst has built an enviable reputation for bringing people together and delivering experiences at scale.

But there is much more to Bathurst than the icons for which it is already famous.

Across the CBD, grand heritage streetscapes, laneways, cultural institutions, hospitality venues and public spaces provide a distinctive canvas for new ideas. Local producers, restaurants, breweries and distilleries sit alongside a growing creative community, while Wiradjuri culture, surrounding villages and rural landscapes create rich opportunities for storytelling and experiences grounded in place.

With an established visitor audience, major-event infrastructure, a compact and character-filled CBD and growing momentum around its night-time economy, Bathurst offers fertile ground for new experiences, collaborations and investment.

Ready for partnerships and collaborations

Bathurst offers partners something rare: the profile and audience of an established major-event destination combined with the character, accessibility and flexibility of a regional city.

Opportunities span food and drink, arts and culture, live entertainment, heritage, agritourism, active experiences, business events and major-event activation.

Think progressive dinners through heritage streets. Laneway takeovers. Producer collaborations. Live music and storytelling in unexpected spaces. Tastings and pop-ups. Cultural experiences. Major-event tie-ins. Precinct-wide activations that encourage people to explore the city after dark.

From intimate experiences in heritage buildings to large-scale public events, Bathurst provides a platform for brands, producers, creatives, event organisers and investors looking to create something distinctive.

See the businesses in Bathurst

Bathurst Grange Distillery | Bathurst River Cafe | Bathurst Showground | Bishop's Court Estate Boutique Hotel | Dejorja | El Guapo Restaurant | Firewater Hotel | Norma Joan Bar & Eatery | Panorama Hotel Motel | Reckless Brewing | Rockley Pub | Rydges Mount Panorama | The George Hotel | The Hub Espresso Bar & Eatery | The Oxford Bathurst