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Connect with District
Rhonda Taylor
Project Coordinator
We acknowledge the Wiradjuri People as Traditional Custodians of the land in the Bathurst Region.
Events are part of Bathurst’s DNA. From internationally recognised motorsport at Mount Panorama/Wahluu to major sporting, cultural and community events, Bathurst has built an enviable reputation for bringing people together and delivering experiences at scale.
But there is much more to Bathurst than the icons for which it is already famous.
Across the CBD, grand heritage streetscapes, laneways, cultural institutions, hospitality venues and public spaces provide a distinctive canvas for new ideas. Local producers, restaurants, breweries and distilleries sit alongside a growing creative community, while Wiradjuri culture, surrounding villages and rural landscapes create rich opportunities for storytelling and experiences grounded in place.
With an established visitor audience, major-event infrastructure, a compact and character-filled CBD and growing momentum around its night-time economy, Bathurst offers fertile ground for new experiences, collaborations and investment.
Bathurst offers partners something rare: the profile and audience of an established major-event destination combined with the character, accessibility and flexibility of a regional city.
Opportunities span food and drink, arts and culture, live entertainment, heritage, agritourism, active experiences, business events and major-event activation.
Think progressive dinners through heritage streets. Laneway takeovers. Producer collaborations. Live music and storytelling in unexpected spaces. Tastings and pop-ups. Cultural experiences. Major-event tie-ins. Precinct-wide activations that encourage people to explore the city after dark.
From intimate experiences in heritage buildings to large-scale public events, Bathurst provides a platform for brands, producers, creatives, event organisers and investors looking to create something distinctive.
Bathurst Grange Distillery | Bathurst River Cafe | Bathurst Showground | Bishop's Court Estate Boutique Hotel | Dejorja | El Guapo Restaurant | Firewater Hotel | Norma Joan Bar & Eatery | Panorama Hotel Motel | Reckless Brewing | Rockley Pub | Rydges Mount Panorama | The George Hotel | The Hub Espresso Bar & Eatery | The Oxford Bathurst
Location
Bathurst connects Sydney, Canberra and the broader Central West, placing the city within reach of major markets and some of regional NSW’s most compelling visitor experiences.
Statistics
average monthly night-time trips
DSpark mobility data
average monthly night-time in-person spend
Westpac DataX spend data
annual visitor expenditure
Tourism Research Australia (supplied by District)
annual visitor spend on food and beverage
CommBank iQ (supplied by District)
attendees at the 2024 Bathurst Winter Festival
Bathurst Regional Council Annual Report
annual visits to Mount Panorama/Wahluu
Bathurst Regional Council (supplied by District)
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This page is managed by Bathurst.
We acknowledge that we live and work on Aboriginal land and recognise the strength, resilience and capacity of First Nations Australians. We also acknowledge all of the traditional owners of the land in NSW, and pay respect to First Nations Elders, past and present.
