Understory is a specialist advisory built at the intersection of creativity, culture, and commerce.
Understory is a boutique advisory working in the business of culture including media and entertainment, brands, restaurants and hospitality.
Founded in Copenhagen and with offices in Sydney, the company works with the world’s leading creators, change makers, and companies, to turn great ideas into powerful stories, brands, and businesses.
Since launch, Understory has clients and partners including FOX Entertainment and Studio Ramsay, BBC Studios, Endemol Shine, Restaurant Noma, and Apple TV+, as well as extraordinary creative talent including René Redzepi, Jamie Oliver, Richard Hart, Phil Khoury, Nat Thaipun, Rosio Sanchez, Santiago Lastra, and Malcolm Livingston II.
We approach our work and partners with an insider’s perspective that comes from over twenty years of global experience across media and entertainment, hospitality, pop-culture, and marketing - it is all we do because it is what we love.
The company also operates as an independent content studio, partnering with great talent to develop, package, and produce premium entertainment across film and television, audio, and publishing.
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This page is managed by Understory.
We acknowledge that we live and work on Aboriginal land and recognise the strength, resilience and capacity of First Nations Australians. We also acknowledge all of the traditional owners of the land in NSW, and pay respect to First Nations Elders, past and present.
